OK, we had yesterday's google slapping, followed by today's building of a landing page. I took the "how-to" approach to the landing page and it came out pretty good (if I do say so myself). Now I'm hoping that my google PPC can run.
Meanwhile, here's to Wealthy Affiliates! There are some really good tools on their site, including the template I used for the landing page (I made the numeral images myself, really easy in Adobe Fireworks). I was working through some more of their training exercises and used an awesome keyword tool on their site. The membership money spent is really paying off.
By the way, their forums are good too. Questions that I've asked have quick answers; there's also a lot of information on their site. Well worth the investment. Kyle and Carson have built a phenomenal community there.
Kudos to Ellen for her help with copywriting. What's mine is hers, after all!
That's all for now, but more is to come...
Monday, May 4, 2009
Sunday, May 3, 2009
Google Slapped
OK, so I spent some time today thinking about my internet marketing efforts (between Sean basically following behind my every move -- does the pool really open later this month and will he still be as happy swimming this summer as he was last summer?), and came up with one idea for trying to get Google to run my ads for the people search tool. I will have to work up another blog as a "new" landing page, then turn the PPC (pay-per-click) traffic to the blog or alternate landing page. Let's hope that adding another layer of indirection won't deter people from signing up or at least performing a courtesy search and getting my numbers up.
So now the task at hand is to write up some landing page copy. I'll have a different blog entry for that (more details to come) but hope to have it up at some point tomorrow. Now I know why Ellen wanted me to take the time off from the day job to get this set up.
On a more positive note, I decided to do some research about Acme People Search and Tissa Godavitarme, the creator of the site. I have to admit that I had the thought "scam" going through the back of my mind. With the internet being such an awesome research tool, I started with a few simple searches and clicks (actually started this on Saturday). Research revealed "Not A Scam", so I looked to move forward.
Tissa has webinars a few times a week to handle the support issues that invariably come up. So, bucking my general aversion to asking for help, I thought I'd dial in. I had seen other Acme People Search sites advertised through AdWords/PPC, so I still was puzzled why Google wasn't showing my ads. The term that Tissa used was "Google Slapped" -- Google wasn't showing my ads due to a low Quality Setting. He did have a few suggestions, all of them good.
The first -- create a blog or another landing page (well I had thought of that already, see the top paragraph)
The second -- change the name of my domain (it might not be relevant enough to the material that I'm advertising for)
The third -- continue to take courses at Wealthy Affiliates.
I think all three are in order, although I will work on #1 and #3 and hold off on a change in the domain name (not sure if I have to do that yet).
But, just as important, I really think that the Acme People Search is a legitimate operation. If you are looking to generate some extra income/revenue, click here to read up on it. It's a three step program (Affiliatize-Monetize-Advertise) that, barring a Google Slap :-), can either give you a little extra income or perhaps give you the change in career that you may want or need.
Anyhow, those are today's events. I have to make tomorrow really work for me, since I'm back to the full time career on Tuesday. Hopefully I'll have good news to report on the Google Slap.
Vacation's almost over!
So now the task at hand is to write up some landing page copy. I'll have a different blog entry for that (more details to come) but hope to have it up at some point tomorrow. Now I know why Ellen wanted me to take the time off from the day job to get this set up.
On a more positive note, I decided to do some research about Acme People Search and Tissa Godavitarme, the creator of the site. I have to admit that I had the thought "scam" going through the back of my mind. With the internet being such an awesome research tool, I started with a few simple searches and clicks (actually started this on Saturday). Research revealed "Not A Scam", so I looked to move forward.
Tissa has webinars a few times a week to handle the support issues that invariably come up. So, bucking my general aversion to asking for help, I thought I'd dial in. I had seen other Acme People Search sites advertised through AdWords/PPC, so I still was puzzled why Google wasn't showing my ads. The term that Tissa used was "Google Slapped" -- Google wasn't showing my ads due to a low Quality Setting. He did have a few suggestions, all of them good.
The first -- create a blog or another landing page (well I had thought of that already, see the top paragraph)
The second -- change the name of my domain (it might not be relevant enough to the material that I'm advertising for)
The third -- continue to take courses at Wealthy Affiliates.
I think all three are in order, although I will work on #1 and #3 and hold off on a change in the domain name (not sure if I have to do that yet).
But, just as important, I really think that the Acme People Search is a legitimate operation. If you are looking to generate some extra income/revenue, click here to read up on it. It's a three step program (Affiliatize-Monetize-Advertise) that, barring a Google Slap :-), can either give you a little extra income or perhaps give you the change in career that you may want or need.
Anyhow, those are today's events. I have to make tomorrow really work for me, since I'm back to the full time career on Tuesday. Hopefully I'll have good news to report on the Google Slap.
Vacation's almost over!
Saturday, May 2, 2009
Starting out as an Internet Marketer/Internet Moonlighter
Let me start out by introducing myself. My name is Bob and I am a real newbie internet marketer. I had dabbled with internet marketing a bit in the fall of 2006, trying to get a few ads going through adwords. We had a few sales, but generally the cost of advertising outpaced the revenue we were bringing in.
My wife and I both tried our hands writing and tweaking the ads, and did sell some. But we put it to the side as we couldn't afford to lose money while experimenting. So then I have to fast forward about a year and a half.
My wife then brought home a book -- Moonlighting on the internet by Yanik Silver. That put some ideas back in both our heads. My wife is selling household items on eBay and writing an e-book. I am trying my hand at Internet Marketing again.
I'm not sure how I stumbled into the Acme Search Engine -- I think it was a right hand side Google ad that I surfed my way into one night looking into various affiliate programs. I wandered on through and signed up. Reading Tissa's own case history sounded reasonable, and it looked like a relatively turnkey operation. So I bought a domain name, signed up for a year of hosting and created another Clickbank account (along with a couple of other affiliate accounts that Tissa recommended).
Here's what I have so far:
First step, dedicate some time to this project and treat it like a project. I signed up but haven't really applied myself yet. And my first month of service is running out quickly.
Second step, generate traffic. I still have to get AdWords working. Google stopped my ad campaigns, and said that the landing page needs work. Looking at landing pages for other successful Acme People Search sites, Google appears to be correct.
Third, work through the courses at Wealthy Affiliate University. I signed up for it after a couple of weeks -- I wasn't going to at first. But I wasn't generating any traffic into my "niche" site, so I had to be doing something wrong, and took the dive. Well a limited dive as I am paying for that month-to-month (I have to generate some income first).
That site is packed! There is so much information, training courses, networking and support at Wealthy Affiliates that I feel I can't fail as long as I have my membership there.
That's it for now. I'll chronicle my steps as I go forward.
My wife and I both tried our hands writing and tweaking the ads, and did sell some. But we put it to the side as we couldn't afford to lose money while experimenting. So then I have to fast forward about a year and a half.
My wife then brought home a book -- Moonlighting on the internet by Yanik Silver. That put some ideas back in both our heads. My wife is selling household items on eBay and writing an e-book. I am trying my hand at Internet Marketing again.
I'm not sure how I stumbled into the Acme Search Engine -- I think it was a right hand side Google ad that I surfed my way into one night looking into various affiliate programs. I wandered on through and signed up. Reading Tissa's own case history sounded reasonable, and it looked like a relatively turnkey operation. So I bought a domain name, signed up for a year of hosting and created another Clickbank account (along with a couple of other affiliate accounts that Tissa recommended).
Here's what I have so far:
- A domain name with a very vanilla landing page (http://www.easypeopletrack.com)
- A month's subscription for Wealthy Affiliate University (more on this below)
- Membership in the Global Domains International Affiliate program
First step, dedicate some time to this project and treat it like a project. I signed up but haven't really applied myself yet. And my first month of service is running out quickly.
Second step, generate traffic. I still have to get AdWords working. Google stopped my ad campaigns, and said that the landing page needs work. Looking at landing pages for other successful Acme People Search sites, Google appears to be correct.
Third, work through the courses at Wealthy Affiliate University. I signed up for it after a couple of weeks -- I wasn't going to at first. But I wasn't generating any traffic into my "niche" site, so I had to be doing something wrong, and took the dive. Well a limited dive as I am paying for that month-to-month (I have to generate some income first).
That site is packed! There is so much information, training courses, networking and support at Wealthy Affiliates that I feel I can't fail as long as I have my membership there.
That's it for now. I'll chronicle my steps as I go forward.
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